PPC means Pay-Per-Click. This is very popular method of product promotion, but it can be very expensive if you don’t know how to use it.Have you ever heard about Google Adwords? When you type something in Google and then the search results come up,you will notice that there are small ads on the right hand side.These ads are called Sponsored Links.So basically,when you are using Adwords,you want YOUR ads to appear there.In your ads,you will put the information about the product you are promoting, and if someone clicks on your ad,they will be redirected to the publisher’s page(through your hoplink).If the user buys the product,you will receive your commission.Remember,you will have to pay for all clicks you receive,so you will want to have very targeted traffic,which is looking to buy the product you are promoting.
PPC is a complicated system and the best way to learn it is to read Google’s Help Centre where you can learn everything for free.